Scouting early on potential partners globally
In a global economy, for any innovative company, to limit your sales activities on your national market is not an option anymore. Expansion to new markets abroad is required to improve your company profitability, benefit from economies of scale as well as reduce the risk of your local market dependence. Global market trends hold great potential with fast-growing emerging markets driving new demand, yet traditional partnering countries, in Europe for example, remaining important to a vast majority of companies.
KEY PARTNERSHIP SERVICES
Define and validate your International Business Development in line with your company’s overall goals
Thanks to the Business Intelligence methodology implemented beforehand, in the form of competitive current awareness or technology information research, it will be possible to identify which country represents the best opportunity for you? Which country has the lesser regulatory burdens? Who are the best partners?
You are able to set up a targeted strategy in line with the realities of the market.
Establish a short and medium-term action plan with the defined strategy
Any strategy should be validated by a detailed action plan to identify clearly the process to enter the desired market. Key Performance Indicators should be introduced to help you measure your activity, “what gets measured gets done”. It will be necessary to determine the positioning of the product, the priority market segment, its regulations, the price entry level, the partners and potential networks.
GlobalReach Busines Solutions supports you in the implementation of the most appropriate action plan
Initiate partnership contacts abroad up to new contracts finalisation
Once potential partners are identified, it will be necessary to strategically execute the various business development stages until contract finalisation. All those elements require a good understanding of global cultural dynamics to facilitate any communication and closure of a new business deal.
Global Reach Business Solutions helps you build trust to facilitate your partnering process and achieve a win-win agreement.